The BHBIA would like to congratulate the BOBI 2007-8 winners, as announced at the Awards Ceremony on Monday 21st April 2008, at the BHBIA Annual Conference at the Grove Hotel, Chandler's Cross.

The BOBIs are featured in this month's issue of Pharmaceutical Marketing - out now. We have a small number of spare copies which are available on request to BHBIA members (please contact admin@bhbia.org.uk).

Click here to download a pdf of the Pharmaceutical Marketing feature

OR

Click here to go to the PMLive website to view the coverage online

DETAILS OF THE PANEL-JUDGED WINNING ENTRIES

You can also now view details of the Panel-Judged winners (comments from the judges about all 3 shortlisted entries, executive summary of the winning entry + judges' explanation of why they selected the winning entry). The BOBI Steering Committee would like to thank all the judges for giving us the benefit of their expertise in selecting the winners and providing constructive comments about the entries.

CLICK HERE TO SEE HOW THE JUDGES MADE THEIR DECISIONS

See what makes a winning entry and start thinking now about your submission for the 2008-9 BOBIs! Click on each award title to view details:

Best Customer Insight

Best Sales/Marketing Effectiveness Research

Best Use of Secondary Data

Excellence in Communication Research

Most Innovative Approach

Click here to view more information about the finalists and winners of the Panel-Judged categories (Viewable by BHBIA members only)

DETAILS OF THE INDIVIDUAL AWARD WINNERS

Click here to view more information about the nominees and winners of the Peer-Judged (Individual) categories (Viewable by BHBIA members only)

To view the 2008-9 Steering Committee members click here (BHBIA members only)

To view this years Judging Panel click here (BHBIA members only)