CLICK HERE  TO COMPLETE AN ONLINE ENTRY FORM

CLICK HERE  TO VIEW FREQUENTLY ASKED QUESTIONS ABOUT THE BOBI CHALLENGE (NEW)

Entry deadline: 16th December 2011 

Sponsored by: IMS Health
"IMS Health is proud to sponsor the BOBI Challenge. The BOBI Challenge is a great opportunity for experienced business intelligence professionals to demonstrate strong team work, complex problem solving whilst showcasing excellence in business intelligence"

This exciting event is aimed at senior level business intelligence professionals (five or more years' experience in BI). You are invited to select your team, ideally comprising a mix of agency and industry members and including both market research and analytics expertise.

The one-day challenge will be based on a market simulation, with case-study based challenges designed to stretch thinking and showcase excellence in front of an expert panel.

Competition Day: 8th March 2012, hosted by MSD

Key Points:

• Mixed teams - must include at least two different organisations
• Ideally 4-5 people per team - maximum six
• Market research and analytics experience
• Senior level
• All the organisations involved must be full BHBIA members
• Maximum two entries per company (i.e. a given organisation cannot enter people in more than two different teams)
• Individuals can enter the BOBI Challenge a second time, but teams may not have exactly the same make up as in previous years. If over-subscribed, priority will be givem to completely new teams, with remaining teams drawn at random.
  

Click here  to download an entry brochure which has details of all BOBI Awards categories.