NEW October 2011 edition of the BHBIA Legal and Ethical Guidelines for Healthcare Market Research now available. This edition contains new guidance on research using social media.
Click here 

What’s changed?

For a detailed log of the revisions that have been made in October 2011 - click here
For an overview of changes that were made in June 2011 vs. the previous (Nov 2009) Guidelines - click here

Other useful documents:

ESOMAR Guideline on Social Media Research - click here