During 2012 the BHBIA will be running a number of one-day workshops and events. We invite BHBIA member companies to submit proposals for the sessions listed below.

Running one of our workshops or events provides member organisations with an opportunity to raise their profile amongst other BHBIA members and we are seeking the support of companies that can provide their time and expertise free of charge to co-ordinate the programme for these events. We encourage the involvement of a range of speakers - as well as agency and pharma business intelligence input we would like to see (depending on the topic) the inclusion of speakers from outside pharma - e.g. other industries, the NHS or professional trainers, and we will consider a small budget for speaker fees for outside experts. The BHBIA will fund the venue and arrange catering.

Most workshop attendees will be BHBIA members - pharmaceutical companies and agencies - but registration is also open to non-members (except for the Members' Exchange Forum). For the one-day workshops our target number of attendees is around 12, but can vary from 6 to 18.

Topics are as follows (provisional dates are shown in brackets):

One-day workshops

• Behavioural Economics and Neuroscience - one-day workshop (26th January 2012) 
• Story-boarding for Researchers and Analysts - one-day workshop (9th February 2012) 
• Pricing Research - one-day workshop (26th April 2012) 
• Forecasting - one-day workshop (14th June 2012) 
• Researching Patients - one-day workshop (5th July 2012) 
• Specialised Qualitative Research Techniques - one-day workshop (11th October 2012) 
• How to Make an Impact - one-day workshop (22nd November 2012) 

Seminars