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BHBIA

2017-18 BOBI Awards

The BHBIA congratulates the 2018 BOBI Award winners

Click on an award title to see more information about the winners, including details of the winning entries/reasons why the winners were chosen.

We would also like to thank all our sponsors - see logos on the right, and all those individuals who have given their time to support the BOBI Awards.

You can also view:

Here are the 2018 winners:

(Click on the award title to see more information about the winning entry and the runners up)

Best Customer Insight
Sponsored by Kantar Millward Brown

Project Keystone - How insights about decision making in lung cancer helped fundamentally change how novel tumour markers are being marketed

  • Patrick Bühler, Roche Diagnostics International Ltd - Centralised & Point of Care Solutions
  • Niclas Holme, Catriona Gibb & Jen Hatt, Brains and Cheek

Excellence in Business Analytics
Sponsored by IQVIA

Using NHS Rx data to drive cost efficiencies in the UK

  • Chris Reynolds, David Heaster & Jayne East, Teva UK
  • David Brown, QlickiT

Best Business Impact
Sponsored by Branding Science

Reversing the fortunes of an aging product with a colourful segmentation

  • Stephen Ireland, Janssen
  • Jennifer Redfearn & Richard Head, Research Partnership

Best Patient-Centric Approach
Sponsored by Kudos Health

Working with the NHS: Patient centric service co-design in Surrey Heartlands

  • Richard Stockley, Surrey Heartlands Health and Care Partnership
  • Tom Pugh & Hannah Brown, M3 Global Research

Innovation in Data Collection and Fieldwork
Sponsored by SERMO

Ethnographic Research that Evaluates the Impact of Remote Patient Monitoring on how Renal Nurses Manage their Home Dialysis Patients

  • Mary Knowles, Loyalty Chain Ltd
  • Karen Wilson & Mariah Meagher, Baxter Healthcare Ltd

The 'Optimising Engagement' Award
Sponsored by Wilmington Healthcare

Making a Big Noise with the Voice of the Customer

  • Joanna Thompson, Rachel Medcalf & Francesca Trewartha,
  • Adelphi Research UK
  • Giada Soprani, Karl Wilson & Helen Joyce, Roche Products Ltd

Best Newcomer
Sponsored by medeConnect Healthcare Insight

  • Chloe Lok, Branding Science

Analyst Team of the Year
Sponsored by SCIO Health Analytics

Inicio Consulting/KES Consultancy: 

  • Samir Paul - Inicio Consulting
  • Kate Stevens - KES Consultancy

Agency of the Year
Sponsored by SurveyHealthcare

  • Adelphi Research UK

Pharma Company of the Year
Sponsored by GfK Healthcare

  • Janssen
Sponsor: Innovation in Data Collection and Fieldwork

Sponsor: Innovation in Data Collection and Fieldwork

Sponsor: Best Newcomer

Sponsor: Best Newcomer

Sponsor: Champagne Reception

Sponsor: Champagne Reception

Sponsor: Pharma Company of the Year

Sponsor: Pharma Company of the Year

Sponsor: Entry Brochure

Sponsor: Entry Brochure

Sponsor: Best Customer Insight

Sponsor: Best Customer Insight

Host: Best Newcomer

Host: Best Newcomer

Sponsor: Analyst of the Year

Sponsor: Analyst Team of the Year

Sponsor: The Optimising Engagement Award

Sponsor: The Optimising Engagement Award

Sponsor: Best Patient-Centric Approach

Sponsor: Best Patient-Centric Approach

Sponsor: Excellence in Business Analytics

Sponsor: Excellence in Business Analytics

Sponsor: Best Business Impact

Sponsor: Best Business Impact

Sponsor: Agency of the Year

Sponsor: Agency of the Year

Sponsor: Wine with Awards Dinner

Sponsor: Wine with Awards Dinner

Sponsor: Official Photographs

Sponsor: Official Photographs

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