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Members' Forum - Analytics

Hamilton House, Mabledon Place, London WC1H 9BD

1:30 PM - 5:00 PM


This meeting will focus on the needs of our members working in commercial/sales analytics, SFE and related areas.

Coffee/registration from 1.30pm for a prompt start at 2pm. (Please have lunch before you come)

Provisional Agenda


Guest speakers:

Al McEwan - Head of Capability Development, Thorogood

A look at the changing face of technology platforms and analytical tools and how they are evolving data storage and analytics. 

Discussion and debate:

  • Are you keeping pace?  
  • What are your challenges?
  • What are you trying to answer? 
  • What are other industries doing?
  • Can new technological approaches help you?

Miranda Wheatley, Rubica (

The 'importance of business intelligence professionals in the context of changing pharmaceutical business models’ and the value we can provide.

BHBIA 2019 plans

  • Training courses and events
  • Online legal/ethical guidelines training for analysts (Darren Kottler, BHBIA Ethics & Compliance Committee)
  • BOBI Awards (Wilf Iliffe, BOBI Committee Chair)

Other future developments

What else should the BHBIA be offering to support analysts and how can we engage members to make these happen?

In preparation for the meeting it would be very helpful if you could chat to your colleagues so that you can represent their views as well as your own regarding:

- Your company's current key issues and priorities in analytics;
- Any general suggestions for how we can improve BHBIA offerings to meet the needs of those specialising in analytics/SFE and related areas;
- Any specific knowledge/skills that your company might be able to offer to help support BHBIA activities;
- Any ideas of companies we could approach help us run training courses/events (if applicable).

There is no charge for this event but places are limited and will be allocated on a first come first served basis, so please book early to avoid disappointment, and please do let us know if you later find that you are unable to attend, so that your place can be given to someone else. We will email you to confirm your place and to provide directions to the venue. 

To allow as many member companies as possible to participate we will initially need to restrict attendance to one person per company, but we welcome all levels and hope that attendees will have a mix of different job roles. (due to the smaller overall numbers of pharma company personnel it may be possible for more than one person from a given pharma company to attend - please check with us if you would like to bring a colleague)

Online Booking - Click on the ‘register for event’ button at the bottom of this page. Please note you must be logged in to book online. Attendance at this forum is restricted to full BHBIA members only.

member event

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