9:00 AM - 5:00 PM
As continuing emphasis is being placed on compliance across all areas of marketing activity by both pharmaceutical companies and data protection agencies, adherence to the BHBIA Legal & Ethical Guidelines for Healthcare Market Research has never been more important.
This practical one-day workshop is a core pillar of the BHBIA training programme and is updated each year to ensure it incorporates the latest changes in guidance and gives you a chance to build your knowledge of all the important topics. The day revolves around a real-life (anonymised) case study. The workshop will be highly interactive, giving you the in-depth understanding that comes from working through each element of the case-study and discussing real-life issues with colleagues from across the industry.
The workshop will be based on the latest (September 2016) BHBIA Legal & Ethical Guidelines, and will include the opportunity to discuss any recent changes in guidance.
The day will cover these topics, following a case-study through the steps of a market research project from the RFP stage through to closing the project:
Who should attend?
If you have already attended this workshop and/or already have an in-depth knowledge of the Guidelines and their practical application, you may prefer to attend our Developing your Ethics Expertise - Further Guidance workshop on 12th October instead, particularly if your role includes responsibility for compliance within your company.
Preparation for the workshop:
Please familiarise yourself with the BHBIA Legal and Ethical Guidelines and take the online BHBIA Legal and Ethical Guidelines Training for Market Researchers, which you can access via Online Training/Tests in the main menu of the BHBIA website (this will take you to our training microsite - please log into the main site first, to ensure that you can access the training slides).
If you are a BHBIA member or certified non-member we also recommend that you take the online Competency Test, if you have not already done so. This provides certification of a basic level of competency, which we will build on in the workshop.
See details of the pre-course work - once you have booked we ask you to complete this to help you get the most from the course.
'Early bird' delegate fees for bookings made more than 8 weeks before the event:
(These prices include a 10% early booking discount).
Cancellation Policy for early bird bookings: full fee payable / no refunds given; however a substitute delegate can be accepted. (Our standard cancellation policy does not apply).
Delegate Fees within 8 weeks of the event:
Cancellation Policy: standard cancellation policy applies, as stated on booking formRegister for Event