The BHBIA Insight Exchange returns this November with a sharper purpose: helping healthcare business insights professionals understand what’s changing and decide what to do next.
Healthcare business intelligence is shifting fast. Multichannel investment is becoming harder to measure, and fragmented data systems continue to stand between insight and action. At the same time, centralisation, AI and budget pressures are changing what BI teams and agency partners are expected to deliver.
The Insight Exchange brings BHBIA members together to move beyond watching these trends and start working through what they mean in practice. Across a focused half-day exchange, industry leaders, practical case studies and structured peer conversations will help explore three shifts already reshaping healthcare BI:
Shift 1 – Measuring multichannel impact: How do organisations move beyond activity metrics to understand whether multichannel marketing is changing customer behaviour?
Shift 2 – The data architecture crisis: Breaking silos is a business imperative, so what needs to change so data can support faster, better-connected decisions?
Shift 3 – The BI relevance challenge: When everyone has data and AI, how do BI teams and agency partners protect their influence, relevance and value?
This Insight Exchange is built for conversation, rather than one-way presentations. Expect candid perspectives and conversations with people facing the same challenges and opportunities you are.
Why attend?
- Understand the forces reshaping healthcare business intelligence and what they mean for your role and organisation.
- Hear practical examples of how organisations across healthcare BI – pharma, agencies, data and analytics, and technology – are already responding to these shifts.
- Join structured conversations designed to connect you with the right people and exchange useful experience.
- Leave with clearer priorities and a first move you can take into 2027.
Agenda
12:00 - 13:00 Registration, arrival tea/coffee and optional networking lunch
13:00 - 13:15 Welcome
13:15 - 14:15 What’s changing? Industry leader perspectives session
14:15 - 14:45 Refreshment break
14:45 - 15:45 How does this change what you do? session
15:45 - 16:15 Refreshment break
16:15 - 16:45 Your first move session
16:45 - 17:30 Drinks and informal networking
Secure your place! Book by 23rd October for early bird pricing.
Register now