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The Guidelines & Legislation section brings together compliance guidance, best practice resources and support materials to help you navigate legal, ethical and regulatory requirements. 

To access online training and competency tests, please visit the Online Training section.

Submit a Guidelines Query - If you have a question that is not answered in the BHBIA's guidance materials, you can submit it to our Ethics Advisor and receive a confidential response. Only available to full BHBIA members (you will need to be logged in to access the form. Submit a Guidelines Query

 

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AE/PC/SRS Collection from Market Research - Quick Guide

This guide is suitable for anyone who needs an overview of the adverse event, product complaint and special reporting situation reporting requirements that apply to market research conducted in the UK.

Consent Guidelines

Consent is the freely given specific and informed agreement by a person (i.e. the ‘data subject’ or ‘respondent’) to take part in the MR and for the processing of their personal data. This guide summarises what you need to know (and includes all the new requirements under GDPR).

Guidelines for Observers

This guide is intended for those working outside UK market research functions – e.g. marketing or global colleagues - and should be handed out prior to observation of fieldwork.

Recording and Observation Guidelines for Market Research Fieldwork

Overall of the key elements that need to be addressed when fieldwork is observed or recorded - this will be particularly useful for companies or individuals involved primarily in fieldwork, especially those who are less familiar with the whole research process.

Keeping Respondents and Fieldworkers Safe When Undertaking Face-to-Face Market Research

This covers some key aspects to consider when undertaking face-to-face market research and is especially relevant to situations where environmental factors or respondent/recruiter vulnerability may pose a risk.

Guidelines for Patient Research

A summary of the key sections of the BHBIA's Legal and Ethical Guidelines that pertain specifically to conducting market research with patients.

New Guidance - What is Research Ethics Committee Approval and When is it Needed?

To introduce the concept of ‘ethics committee approval’ and distinguish between Market Research and Health Research and provide some background on why Research Ethics Committee (REC) approval is not a requirement when undertaking Market Research.

ABPI Disclosure Requirements

Disclosure requires pharmaceutical companies to make publicly available the details of MR-related payments, on a named basis, IF the identities of HCPs or HCOs who take part in the MR are intentionally known or disclosed to the pharmaceutical company. This summary outlines the basics of the requirements.

Guidelines for Market Research Fieldwork

Overall summary of key principles that need to be addressed when conducting fieldwork - this will be particularly useful for companies or individuals involved primarily in fieldwork, especially those who are less familiar with the whole research process.

Guidance on Approval Requirements for Market Research in the UK

A document to help those planning to conduct market research projects in the UK aimed at facilitating project progress through UK approval.

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