'Quick Guides' based on the BHBIA Legal and Ethical Guidelines and other key healthcare market research topics

The BHBIA's Market Research 'Quick Guides' cover key topics in a simple, quick reference format for your own use or for handing to colleagues, clients or suppliers.

Please note that the Quick Guides only provide an overview of the key points on each topic. Please refer to the latest full BHBIA Legal and Ethical Guidelines for more detail.

Generally the Quick Guides are based solely on content from the Legal and Ethical Guidelines but occasionally we produce guides that cover additional material which may be useful to members, e.g. 'Keeping Respondents and Fieldworkers Safe When Undertaking Face-to-Face Market Research'.

Click on the links below to see details of the Quick Guides and download the documents in print-ready pdf format.

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