Richard Goosey – Chief Methodologist - Kantar Health UK
Richard is a Chief Methodologist & Senior Director of Advanced Methods for Kantar Health UK. He has over 35 years consultancy experience in marketing sciences and advanced analytics on both agency and client side.
Richard joined Kantar Health from Roche where he specialised in business planning and forecasting in support of the oncology franchise.
He has presented many thought leadership pieces on optimising tracking studies, and is the global methodology lead for Kantar in this area.
Chris Donaldson – Global Creative Director - Kantar Health
Chris Donaldson joined Kantar Health (formerly TNS Healthcare) as a graduate in 1997. He spent the first 15 years of his career as a researcher specialising in international and domestic qualitative research.
He now heads up the Creative Impact team whose remit is to ensure impactful deliverables at both proposal and presentation stage ensuring they are visual impactful and answers client’s key business questions.
He has delivered workshops at both the BHBIA and EphMRA as well conducted training sessions for a large number of pharmaceutical companies, particularly focused on implementing segmentation studies.