Event
BHBIA Winter Seminar 2024: Unlocking Tomorrow: Exploring the Future of UK Business Insights and Your Strategic Advantage
IET London: Savoy Place
Friday 06 December 2024, 09:45-16.30
The UK healthcare landscape is undergoing a profound transformation, driven by a broken system, a change in government and significant changes in health policy. As business insights professionals, we face a similar onslaught of change, including the explosion of data sources, the rise of AI, evolving data governance policies, the threat of offshoring, and more—all against the backdrop of a volatile UK and global economy.
Whilst the changing environment brings challenges, it also presents opportunities. How can we, as individuals and as a community, stay at the forefront of business insights? Where should we focus our efforts? What are the distractions that might hinder our progress?
Join us at this year's Winter Seminar to explore the future of healthcare and business intelligence in the UK. Together, let's discuss how we can position ourselves and set up for success as a thriving community of business insights professionals.
09:45 Registration & Tea / Coffee
10:20 Welcome and introduction
10:25 The Nine for 2025 – Future Global & UK Market Trends and How the Business Insights Professional Needs to Adapt
Sarah Rickwood, Vice President, EMEA Thought Leadership and Chris Pilsbury, Senior Director UK Information Offerings - IQVIA
This session will outline nine key issues shaping the healthcare industry in 2025. From environmental factors to technological advancements, these trends will influence how business insights professionals need to adapt to rapid change. The speakers will explore emerging trends in healthcare, pharmaceuticals, patient care and the UK market dynamics.
10:55 Payer & Pharmacy Perspectives – What Lies Ahead?
Omar Ali, Former
Adviser to NICE & Visiting Lecturer Value Based Pricing & Head of
Payers - Verpora
Adam Buckler, Former Lead Pharmacist Electronic Prescribing & Medicines Administrations Systems, The Royal Marsden & SASH Trusts
This session covers the outlook from both payers and pharmacists:
- Payer Perspectives: Omar Ali will consider how aligning with payers to demonstrate value is crucial for pricing strategies, discuss overcoming the mismatch between cost and perceived value, and explore whether rare disease/orphan drug pricing is sustainable.
- Pharmacy Perspectives: Adam Buckler will examine the role of pharmacy in the NHS, examining how data on prescribing and healthcare records is evolving and the opportunities these data linkages provide for business insights.
11:30 Tea / Coffee Break
11:50 New Government Health Policy Update & Impact on the Business Insight Professional
Paul Midgley, NHS Insight Specialist, Member of NHS Nottinghamshire ICB, Digital & Social Inclusion Board - Digital Strategy Oversight Group
Paul Midgley will provide an in-depth review of new government health policies and their impact on the customer environment. This session will cover how policy changes affect customer targeting and segmentation, resource allocation and market research.
12:40 The Skills, Behaviours & Capabilities Required to Unlock Your Future Strategic Advantage
Panel Discussion featuring business insights leaders from pharmaceutical companies, market research and business analytics agencies.
In this panel discussion, industry leaders will address the key skills and capabilities business insights professionals need to maintain a strategic edge. Topics will likely include the UK’s strategic role, market fluctuations, system readiness and the transformations in marketing and business insights arising from new technologies.
13:15 BHBIA Board Announcements
13:35 Drinks reception followed by Christmas lunch
Speaker Details
Paul brings 38 years experience in pharma, digital healthcare, agency and NHS committee roles which enables him to provide exceptional UK NHS & health.
Delegate Fees
This event is open only to BHBIA full members.
Early bird' delegate fees for bookings made on or before 8th November 2024:
Members: £350 + VAT
(These prices include an early booking discount).
Cancellation Policy for early bird bookings: full fee payable / no refunds given; however a substitute delegate can be accepted. (Our standard cancellation policy does not apply).
Delegate Fees for bookings made after 8th November 2024:
Members: £390 + VAT
Cancellation Policy: standard cancellation policy applies, as stated on booking form
VAT will be added when you click Register for Event
Venue accessibility - At IET London: Savoy Place full disabled access is available to the event rooms and public facilities. Please click here for further information or contact admin@bhbia.org.uk.