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  2. STEP 2


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  4. STEP 4


Legal and Ethical Guidelines for Market Researchers

This training accompanies the BHBIA Legal and Ethical Guidelines for Healthcare Market Research.

The training has been written for anyone working in or for a BHBIA member company, or conducting consultancy work, and involved in; pharmaceutical healthcare market research, business insights or customer insights.

This training programme is made up of two parts:

  1. Learning (training slides) – available free of charge to all website users, but you will need to be logged in as a site user to view them
  2. Competency Testing – only members and certified non-members of the BHBIA can access the test and receive a Certificate of Competency

Copyright © 2023 BHBIA. All rights reserved. 

This course content is restricted.

The content on this course is only viewable by selected website users depending on their BHBIA membership type.

Already registered?

If you are already registered with the BHBIA, please login and you will be taken back to this page, if your membership type authorises you to view it.


Not registered?

There are many benefits to being registered with the BHBIA.

The first step is register your details as a user of our website. You will then be able to go on to select a membership option that’s right for you (e.g. join your company’s existing membership or set up a new company or individual membership.) You will then be able to access restricted course content, depending on your membership type.


Further Information

If you know your user-name and password: log in now

If you have forgotten your details you can request a reminder via the login page.

If you don't have a BHBIA user name and password: register now

Once registered as a site user you will be offered the option to join your company's existing membership, which will give you access to the online training slides AND the competency test. If in doubt select this option. Most major pharma companies and research agencies are BHBIA members – we’ll let you know if your company isn’t. 

You will need to wait for us to confirm that your membership is authorised, otherwise you will not be able to take the test or receive a named certificate of competency. We aim to complete authorisations within one business day.

If you DO NOT belong to a BHBIA member or certified non-member company: 

You will be able study the training slides once you have registered, but you will not be able to take the online test or receive a named certificate of competency. 

The online training programme and competency test is formally recognised by the MRS CPD Programme:

 (one hour’s accreditation) – see details.